HEAD OF ECOMMERCE

We lift the hood, analyze your current business, get granular about your customer’s behaviors, and scale to reach your goals.

CDFC has defined a multipronged, systematic strategy for analyzing and interpreting a business's data to identify issues, redirect and fine-tune marketing objectives, and ultimately re-develop relationships with current and new customers. This strategy sets the stage for rapid scaling.

Choose from our available services:

  • An e-commerce business is nothing without a great customer acquisition and UX strategy. We analyze your current audience, customer service practices, and digital engagement to fine-tune a strategy that helps your sales trend upwards like never before.

    • Customer Acquisition and strategies

    • Customer service strategy

    • UI/UX Analysis, Heat Mapping & Strategy

    • Digital Customer Engagement and activation

  • Not only do we devise a digital strategy to uniquely position you in your niche market, we also facilitate implementation with our trusted digital agency partners. We create, manage and run point on your digital strategy from top to bottom.

    • Social Media Strategy

    • Paid Media Management

    • Agency Management

  • The backbone of CDFC is how we read and interpret data. We develop custom dashboards to display your KPIs to help you visualize your data. CDFC tracks your business in real time to make sure your tailored e-commerce strategies are yielding results.

    • Data visualization

    • High-Level Monthly E-Commerce reporting

    • Custom Reporting Dashboards

  • Creating a living and breathing tool will be instrumental to keeping your strategies and digital footprint on the brand. From mood boards, color palettes, mission statements, brand lingo, and beyond - we help you define your brand all in one place.

  • We lift up the hood to see how your existing business functions and devise strategies to improve upon what you’ve already built. From growth strategies to team efficiency, CDFC will work to create new processes and procedures to ensure your business thrives.

    • In-Depth Business Audit

    • Growth Strategies

    • Team Efficacy

  • Sales forecasting will be a pivotal tool in our arsenal to revamp your e-commerce business. We help strategize your inventory planning and help manage relationships with your warehouse and fulfillment partners.

    • Sales Forecasting and Reporting

    • Support OTB

    • Supply Chain and 3PL management

Every business is unique. We tailor our services based on your needs. Additional services are available upon request.

Two decades of experience.

Countless successes. Devin Fitzpatrick and her CDFC team have perfected the art of scaling E-Commerce businesses.

CASE STUDIES

“From the moment I spoke with Devin, I knew that we would work incredibly well together. She has not only been a mentor for me, but also a friend. She is the person I reach out to to bounce ideas off of, and she always responds back incredibly quickly (even late at night or weekends), with thoughtful insight and advice. She continues to push our team to get where we need and want to be with detailed strategies, inspiration and motivates us to move forward so that we can grow our brand. She is incredibly easy to speak with and I always feel comfortable going to her for any advice I am struggling with. I enjoy her witty personality and she always pushes me, in a positive way to continue to make strides not only in my own position but for the brand as a whole.”

LAUREN ALLEVA,

Cabana Life